Social Business @ Semtechbiz San Francisco (Part 3)

Ok, my third and final (phew) installment. Heck, this is going to be a busy event! So what’s going on at the Semantic Tech & Biz Conference, San Francisco, June 3-7 for those interested in social business or social analytics? Well, a lot…

Wednesday June 5th… is all about “Content Providers”

On Wednesday a broad spectrum of industries are talking about their experiences of working with semantic technologies; real-life stories that I expect to be incredibly valuable in terms of identifying strategies that work, with lots of practical hints & tips. However, my shortlist has ended up looking increasingly content-centric. Now this is hardly surprising since social business is all about people actions and interactions. And what do people do a lot of? Yep, they create & consume content!

  • Dynamic Semantic Publishing Empowering the BBC Sports Site and the 2012 Olympics, BBC/Ontotext/fluid Operations @ 08:45 – 09:30, Yosemite A
    An early start, but I antiticipate it will be worth the while. The folks at the BBC are visionaries when it comes to the application of semantic technologies for content delivery. Having worked with them on the 2010 Winter Olympics and World Cup projects I know from personal experience that these guys totally rock. So if you haven’t heard about their work, and I suspect most of you have, then I would seriously recommend attending this talk.
  • Future Directions in Social Search and Analytics at IBM, IBM @ 11:15 – 11:45
    As you will hear at my talk on Thursday, I strongly believe that the future of search & analytics is going to be all about semantics and social, so this is a call-out to my colleagues from IBM Content Analytics who are doing some very cool stuff with social semantic graphs in order to transform the search & discovery process.
  • Big Data and Content Enrichment, LexisNexis @ 13:45 – 14:15, Plaza B
    I have been fortunate enough to work with LexisNexis in the past and I’ve always been hugely impressed with their vision and commitment to the application of semantic technologies for improved content delivery. They have a very mature content enrichment environment with some great approaches to modelling their data, and therefore I have high expectations for this presentation. I have no doubt that it will be interesting.
  • Semantics at the Tribune Company, Tribune @ 14:30 – 15:00, Yosemite A
    I am not personally familiar with their work, but they appear to have a long history of applying semantic technlogies to address publishing challenges. This session promises to share their successes, future plans, and lessons learned, so I feel its definitely worth attending. Folks that have actually walked the walk are always interesting.
  • Linked Data at Pearson: The Proof is in the Putting, Pearson @ 16:30 – 17:15, Yosemite A
    The abstract for this session ticks every box, touching on the key challenges facing the whole content delivery space, and therefore leads me to believe these guys know their stuff. For that reason this is a must-attend session for me. Really looking forward to hearing their story.

Thursday June 4th… is all about “Social”

Being the last day of the event, and the day I present my own session, its going to be a short one for me. Therefore I have picked out just two presentations that I absolutely plan to attend.

  • Scale, Structure, and Semantics, LinkedIn @ 08:30 – 09:30, Grand Ballroom A
    LinkedIn has one of the largest and richest social semantic networks out there, something that any analytics person would give their right hand to get access to. Its a veritable candy store for the lucky analytics folks at LinkedIn. In this session they promise to describe how they use this huge graph of relationship data to build their products and share lessons that will no doubt apply more broadly for anyone building social semantic applications. Should be an interesting session.
  • Deriving Social Insight from Existing Business Applications, IBM @ 09:45 – 10:30, Yosemite B
    I kept the best until last… my session :-) In short I am planning to share my personal journey over the last ten years @ IBM, where I started building text analytics solutions, layered on semantic technologies, and finally added social networks to the mix. Throughout the presentation I will touch on the projects I worked on, finishing up with a Social CRM solution that I believe really demonstrates the value of combined text, semantic, and social analytics.

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